Capture shelf space on Walmart before your competitors do.
Walmart Connect is one of the fastest-growing retail media networks, and competition is still lighter than Amazon. We build and manage Sponsored Search and Display campaigns that put your catalog in front of Walmart shoppers and turn visibility into sales.
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Is this a fit for you?
- Brands live on Walmart Marketplace that haven't invested seriously in ads yet
- Amazon sellers expanding to Walmart who want a proven playbook
- Teams that want to claim category share while CPCs are still efficient
What this fixes.
- Low visibility on a marketplace where organic reach alone isn't enough
- Campaigns copied from Amazon that ignore Walmart's differences
- Weak catalog content that quietly undercuts ad performance
- No clear view of what Walmart spend is actually returning
How we work.
- Review catalog readiness, content, and listing quality first
- Structure Sponsored Search around your priority items and categories
- Layer in Display to stay in front of shoppers through the funnel
- Optimize bids and placements against sales and efficiency targets
- Report performance in the context of your overall marketplace mix
Deliverables.
The work is scoped around the concrete outputs below, with each one tied to the service strategy and delivery process.
- Walmart Connect campaign setup and management
- Catalog and content readiness review
- Keyword and bid strategy tuned to Walmart
- Ongoing optimization and clear reporting
Common questions.
How is Walmart different from Amazon advertising?
The auction, shopper behavior, and content requirements all differ. We build Walmart campaigns natively rather than copying Amazon structures, which usually underperform there.
Do we need a certain catalog size?
No, but content and listing quality matter a lot. We'll flag anything holding performance back before scaling spend.
Can you run Amazon and Walmart together?
Yes, many clients run both with us so strategy, creative, and reporting stay coordinated across marketplaces.